Edge Cash Discount Program
The EDGE cash discount program allows merchants to extend a cash benefit to customers who pay with cash. It not only saves your customer’s money, but there are also no additional costs for you to implement it.
North American Bancard also maintains there is no contract commitment for Edge Cash Discounting. So you can confidently include this service to see your payment processing fees decrease over time.
Ready to accept payments anytime, anywhere?
How Does the Edge Cash Discount Work?
The Edge Cash Discount program works with your terminal and POS device. When you scan an item the customer sees two different price options, one for each type of payment. They choose whether they will use cash or a card for the purchase. Afterward, the receipt prints detailing their final total according to how they paid.
What are the benefits of Edge Cash Discounting?
There are a few major reasons why incentivizing cash payments is beneficial for both the merchant and customer:
- Complimentary software that integrates easily to your terminal
- Other free equipment options
- A free sign to inform your customers about the savings
- A contract isn’t required to get started
Save on Processing Fees
With credit card processing merchants incur multiple fees per transaction. Cash discounting gives you the benefit of not paying:
- Annual Fees for the service
- Statement Fees
- Batch Header Fees
- PCI Compliance Fees
What is a Cash Discount
A cash discount gives customers the choice to reduce the cost of their product or service by paying with cash. Alternatively, if they pay with a credit or debit card, they will have to pay more. This is because credit cards impose fees on the merchant. In order to increase profit margins many retailers choose to incentivize cash payments by discounting a purchase.
Traditionally, you may have seen this in places like gas stations. Due to the volume of credit card purchases and the small margins in the industry, many gas station owners have cash discounting programs. Customers who have extra cash or prefer paying this way normally enjoy the benefit of lower prices. While on the other hand owners can enjoy reducing their overall payment processing fees.
Find the Cheapest way to Accept Credit Cards
Credit card processing isn’t always cheap. The cheapest way is to negotiate fees and work with your merchant account company to reduce rates. After that, your next step is to look at different solutions when it comes to payment alternatives.
With diminishing profit margins, rising inflation, and overhead costs rising, it’s imperative to find ways to save percentages. Your revenue stream is critical, and increasing customer retention is one way to keep the doors open. Customers who are given discounts on items have higher return rates and will seek out your store in lieu of competitors.
Final Thoughts on Cash Discounts for Businesses
Cash discounting puts the power to reduce costs in the hands of the customers. You pass the savings back to your buyers thereby increasing satisfaction. Cash is also easily exchangeable and can provide options for international travelers who may not have access to cards. Keeping payment options open to buyers and saving money is key to your ongoing success.